Data Ethics and Company Valuation



UF Faculty
:
Megan Mocko
Department:
Information Systems and Operations management Dept.
College:
Warrington College of Business

Partner Faculty
Ricardo Lopez
Department:
College of Science and Engineering
Partner Institution
University San Francisco de Quito

Partner Faculty
Lee Fawcett
Department:
School of Mathematics, Statistics, and Physics
Partner Institution:
Newcastle University

Partner Faculty
Yuli Paola Gomez
Department:
Department of Finance and Accounting
Partner Institution
Universidad del Norte
Carlos Gomez

Partner Faculty:
Carlos Gomez
Department:
Augary Strategic Software Alliance
Partner Institution:
Baker Hughes
Title: Data Ethics, Company Valuation, and International Business Speaker
Project Description:

Because the size of this UF course is so large, Professor Mocko offers her students a choice of four different international activities. Her students may choose to participate in any one of the four projects described below, which are each carried out with a different international partner and all happen within the same semester.

  • Project 1: Data Ethics-This project involves a mixture of synchronous and asynchronous activities, in which students read about data ethics and then defend their opinions on whether or not data was used ethically in a specific case.

  • Project 2: Data Ethics- In this assignment, students interact asynchronously to discuss data ethics.

  • Project 3: Company Valuation- In this activity, students compare the company valuations between a U.S. and a Colombian company.

  • Project 4: Speaker from International Business-The students listen to a presentation by an international businessman who works with data. After the lecture, the students pick a topic discussed in the lecture to investigate a little further. 
Learning Outcomes:
  • Project 2: Data Ethics

The students can discuss different aspects of data privacy.

  • Project 3: Company Valuation 

Objective: Promote intercultural exchange.

Specific objective: Estimate a correlation coefficient of the relationship between company stock returns and market portfolio returns from two different markets, Colombia and U.S.

  • Project 4: Speaker from International Business 

The students will be able to describe the use of data to make decisions in an international business

Participating Countries: Colombia, Ecuador, United Kingdom
Number of Participants: 140 UF students, 40 students in Ecuador, 83 students in Colombia, 8 students in UK
Discipline: Business
UF Course Code & Name: QMB3250 - Statistics for Business Decisions
Project Duration: 2-4 weeks
Activity Type(s):
  • Student-to-Student Dialogue
  • Student-to-Student Project
  • Virtual Guest Speaker
Time allotted to each activity:
  • Project 1: 1 hour of synchronous and 1 hour of asynchronous activities per week
  • Project 2: 1 hour of individual work and 1 hour of asynchronous activities per week
  • Project 3: 1 hour of synchronous and 1 hour of asynchronous activities per week
  • Project 4: 1 hour of synchronous and 2 hours of asynchronous activities per week
Technology Tools:
  • Project 1: Zoom, Google Slides
  • Project 2: Flip.com, Google Docs
  • Project 3: Microsoft Teams, Miro, Flip.com
  • Project 4: Zoom, Playposit, Canvas
Sequence of Activities:
  • Project 1: Data Ethics

We used an icebreaker that had students respond in the chat in Zoom to describe their preferences. For example, did they like ketchup on the side or top of their fries?

The students are asked to prepare a collage of five pictures or images that best represent themselves and describe why these were selected. They then use these pictures to introduce themselves. The students then create a collage with their new group for the virtual exchange.

After reading three short pieces about data ethics, students were asked to write a paragraph of a letter to the editor about whether or not data was used ethically.

The activity was based on activity 1 in the article by Baumer et al. (2022).

After the experience, the students respond to at least two prompts from five potential prompts.The students can also respond with other thoughtful responses in replace of one of the questions. Their reflection is a minimum of 500 words.

Baumer, B. S., Garcia, R. L., Kim, A. Y., Kinnaird, K. M., & Ott, M. Q. (2022). Integrating data science ethics into an undergraduate major: A case study. Journal of Statistics and Data Science Education, 30(1), 15-28.

  • Project 2: Data Ethics

On Flip.com, students are asked to create a short video introducing themselves that includes the following two elements.

  1. First, introduce yourself.
  2. Please show five pictures representing you. What are your favorite places? favorite food? hobbies?

After that, they are required to respond to another post from someone from another country.

The students were asked to read a series of summaries about data ethics and respond to one of three prompts in the second video on Flip.com. They then responded to another student's post.

The students were asked to respond to at least two of five prompts. They could also provide a thoughtful comment to replace one of the responses to one of the prompts. The reflection needed to be at least 500 words.

  • Project 3: Company Valuation

The students complete an ice breaker where they pick their preferences by commenting in the chat. For example, the students are asked if they prefer french fries with the ketchup on the side or on top.

The students create a 5-minute video in flip with their team. The students calculate and compare the company valuations for a US and Colombian company.

The students respond to 2 of 5 prompts. They can also provide a thoughtful comment to replace one of the responses. The reflection needs to be at least 500 words.

  • Project 4: Speaker from International Business

The students either attend the lecture in person or watch the recording. After the lecture, the students have to investigate a topic of their choice. They have to use at least on outside reference. They then write a short essay with a minimum of 500 words.

The students then pick two prompts from a possible 5 to reflect on the experience. The reflection must be at least 500 words.